A pet peeve of mine is when I encounter a company that starts a blog or has a "news" page on their website that is not maintained. You can almost sense that they started with enthusiasm and good intentions to communicate with their customers only to get distracted or disinterested. It kind of makes me wonder if there are other things in their business that they aren't attending to as well! Sure, a blog or news page is a relatively minor part of a business, yet it does create an impression. Little things do matter.
With all that said....I have just created a strict level of accountability for this blog! That's OK because I think that it will be a powerful tool for visitors to get access to great information and to learn more about us. So, our blog commitment is that we will have at least one new entry per week. Check us on it.
With all that said....I have just created a strict level of accountability for this blog! That's OK because I think that it will be a powerful tool for visitors to get access to great information and to learn more about us. So, our blog commitment is that we will have at least one new entry per week. Check us on it.
